What information will you need from me?
	The right answer:	“Tell me about your business; tell me about where your time is spent, and how you communicate with your customers. Tell me what frustrates you and what frustrates your clients. Tell me about what you love to do, the places where you give the most value to your customers.”
	The wrong answer:	“What do you want the website to look like?”
What’s your process for development?
	The right answer:	“We’ll spend some time with you talking about your business. Then we’ll spend some time thinking about your business. Then we’ll show you what we came up with and give you a plan for achieving your objectives.”
	The wrong answer:	“I give you three choices and you pick the one you can live with.”
How long will it take?
	The right answer:	“We’ll spend at least a week, maybe two, on the planning process. Once you’ve signed off on the direction, we’ll have something for you to see within another two weeks. Then the real work starts; content, marketing, management. We’ll work each step together. ”
	The wrong answer:	“As long as it takes. I’ll give you a call in a few weeks and let you know how I’m doing.”
How will you help me market the site?
	The right answer:	“We’ll look at your competition and see what they are doing, then we’ll do it better. We’ll inventory keywords and track which ones perform. We’ll script the parts of your site that search engines monitor to produce the highest ranking possible. We’ll introduce you to Google’s AdWords program. We’ll audit all your collateral material to make sure the website is represented. We’ll give you suggestions for rolling out your new site to past clients as way to be re-introduced.”
	The wrong answer:	“We’ll submit your site to the search engines.”
What if I decide to work with another developer later?
	The right answer:	“It’s your site – you own it. We’ll provide you with the source code, all the content, any licenses for software you’ve purchased, along with any registration and contact information we have. ”
	The wrong answer:	“It’s your content but our technology. Print out the pages and hand it off to that developer.”